philly, by design: multi moto

7.31.2006

multi moto

lookee what's hiding out in north philly...

(thesis house construction)

(exterior)

(interior)

their frontier approach is just one aspect of moto that i like. the sophisticated use of humble materials, delicate bows to eames-era modernism, and their novel concept of space are amongst others. and did i mention these are rather recent grads too? good stuff.

what's more, the shop's just one of 3 blended ingredients that form what we in da biz call a multidisciplinary approach to design... usually composed of the arch-interior-graphic factions, moto and its collaborators instead go with arch-web-build, which makes a hell of a lot of sense and produces some rather stunning results...

following the processes of design from concept to full completion (that's the build part, natch), this team's managed to keep their specialties secure, their budgets low, and their creativity intact. and like i said, it just makes sense. you have one body creating the marketing & presentation materials, a second laying out the concept & specifications, and the third follows through in the construction phases. as a collective, this troupe can thrive where others may falter and fail. pretty damn smart, if you ask me.

check out motos' and their partners' work below:

agito design

20/2 collaborative- moto's new web address as of 2/15/07

(photos courtesy moto design shop)